Here is the answer of the question:
Minoru is an advertiser at a consumer packaged goods company. He recently ran a campaign where his primary goal was to drive loyalty for his brand’s lavender scented laundry detergent. Which metric would be the best indicator of this campaign’s success in helping drive loyalty?
- Subscribe & Save
- Purchase rate
- Brand halo
- Impressions served
Please click Amazon Advertising foundations Certification Assessment Answers 2023 Latest to view all the answers.
The Amazon Advertising foundations Certification validates an individual’s general knowledge of Amazon Advertising solutions, with emphasis on display advertising. Topics include an introduction to Amazon Advertising, understanding audience solutions for display advertising, measuring display advertising campaigns, and reaching audiences across the customer journey.
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